A Dutch company with over 25 years of experience in organizing indoor and outdoor sports and public events.
From the creation of the new logo and brand image to the aesthetic consultancy of the social channels and marketing assets, the main objective was to refresh the already existing brand.
This was done using a profound study of colors and shapes with the aim of giving more importance to the company's sports categories and allowing major flexibility in terms of colours and design, but with great attention on the consistency throughout all marketing assets.
